Keen to market its latest gas-guzzler by the trick of online viral marketing, American car company Chevrolet introduced a Web site allowing visitors to take existing video clips and music, and then insert their own words to create a customised 30-second commercial for its 2007 Chevrolet Tahoe model.
BP and DuPont Are Top in First-Ever Ranking of Companies on Climate Change
In the first ever ranking of the Top 100 companies, BP and DuPont have come out as top “leaders” for their climate change strategies. Not surprisingly ExxonMobil is seen as a “laggard”.
The WSJ reports that ExxonMobil is the key funder of a front group called Public Interest Watch which has been pushing the IRS to audit Greenpeace.
In a great case of irony, US Senate Budget Committee has passed a bill that includes a provision to open up the Arctic National Wildlife Refuge (ANWR) to drilling, just days after the region suffered its worst oil spill.
BP Causes Largest Ever Spill on North Slope
BP – the oil company that is running an unprecedented public relations campaign trying to portray the company as green and caring – was last week responsible for the largest ever oil spill on Alaska’s North Slope.
Gaia Scientist Says we are Doomed as BP Says it is “Time To Listen”
Today’s Independent newspaper carries an indepth interview with celebrated scientist, James Lovelock who invented the “Gaia” theory thirty years ago. His new book, called the The Revenge of Gaia is published next month. In it Lovelock argues that climate change has already past the point of no return and that billions of people will die … Read More
The Latest PR Tactics of the Oil Companies
BP Goes Green Again. BP is at it again. Whether it is completely coincidental that we have had the Montreal meeting, the melting Arctic, extreme weather and extreme profits of the oil companies, but BP is in the middle of an unprecedented greenwashing campaign, trying to persuade the public, politicians and who ever else is … Read More