Archive for the 'Advertising' Category



First Greenpeace ran a competition to help BP redesign its logo, and now the Washington Post is running a competition for the public to suggest slogans to help BP repair its battered image.
The competition is running until tomorrow noon, if anyone wants to have a go. So far the entries are pretty predictable:
BP=Best Poison
BP=Better Pollution
BP…Gas [...]

Years ago, when the environmental organisation Greenpeace was running a campaign against Ford in the UK, the liberal Guardian newspaper refused to run one of Greenpeace’s anti-Ford adverts.
At the time, Ford was one of the largest advertisers in the Guardian and it threatened to pull all its adverts if the Guardian ran the Greenpeace ad.
It [...]

You really did not expect them to lie down and roll over without a fight did you?  Yesterday we highlighted how the sceptics were gearing up for one last push to undermine the science of climate change. Today its the turn of the oil and coal companies who are pouring millions into scuppering the Democrat’s [...]

As the price of oil plummets below $50 a barrel, the price of gasoline falls too. The high oil prices and record gas prices of the summer now seem years away. As we fill up our cars, the temptation will be that cheaper motoring will mean more motoring.
But not if the friendly folks from Chevron [...]

Exxon is a heavy hitter in Washington, and I’m not just talking about campaign contributions and lobbying. The world’s largest corporate carbon emitter has bought itself top billing at Washington’s new - supposedly green - baseball park.
Its hard to name the many ways in which this is offensive. Besides the obvious greenwash [...]