BP Keeps Renewables Business as “Calling Card”
Published by Andy Rowell February 28th, 2008 in Alternative energy, Renewables, oil industry outlook, oil sands
Tony Hayward, BP’s chief executive, yesterday gave the market a strong signal that he wants to realise value from the company’s loss-making investments in renewables.
BP has invested billions of dollars in solar energy over the past decade but the business still does not deliver a profit.
The Alternative Energy unit, which comprises BP’s solar cell manufacturing, wind power, hydrogen and bio-mass ventures, was “worth between $5 billion and $7 billion”, Mr Hayward said.
In a strong hint that the company was feeling the pressure to generate a financial return from billions of dollars of investment in renewables, he said: “We intend to grow this business predominantly for its equity value.”
Analysts said that BP was under pressure to retain its loss-making renewables business for political reasons as it was a “calling card” for the company when talking to governments about environmental issues.
So its great to know that basically BP keeps its under-resourced Alternative Energy Unit as a “calling card” to greenwash its operations at the same time as moving into dirty tar sands in Canada.

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